Founded in 20011, Thrive IT is known for website/mobile app development firm in Australia and is considered among the best. They wanted to revamp their look, identity and feel to communicate their capabilities and philosophy of spreading happiness, evident from the name.
Keeping the content strategy at the helm of designing, we adopted a different approach and explored unusual navigation. Here, we focused on minimalistic of elements and movements because every action on the website had to speak about the capabilities of Thrive IT.
Designing the logo and brand identity was fun; the name is so wonderfully chosen that we got thrived by the symbol itself and ideated along those lines for better reinforcements. Colors have been kept vibrant and cheerful in arrows with the principles of the Thrive IT. A lot of small interactions have been designed to catch attention and showcase development capabilities.